PGA Equipment Forum

A specially crafted stage provides attendees with an “inside look” at the business of golf presented by a full body of professionals at the local, national and international level. Program topics will include equipment introductions, advances in technology, club-fitting services, retail sell-through and more. These presentations will be led by PGA Industry Leaders and PGA Merchandisers of the Year.

PGA Equipment Forum Stage Schedule of Events

PGA Equipment Forum Stage Schedule of Events

Thursday – January 17
10:05 am – 11:15 am	US Golf Economy Forum* featuring: Joe Steranka, CEO, PGA of America David Fay, Executive Director, USGA Tim Finchem, Commissioner, PGA TOUR Steve Mona, CEO, GCSAA
*There will be a major announcement made during this presentation as industry leaders announce the results of GOLF 20/20's new report on the Golf Economy, including the first-ever calculation of the total impact of golf on the economy of the United States. They will also discuss the game's environmental impact and the industry's economic impact activities at the state level, and will be available for questions following the presentation.
11:30am – 12:30pm	Jim Furyk presented by Srixon
1:05 pm – 2:00pm	Annika Sorenstam presented by Callaway Golf
2:15 pm – 3:15 pm	PGA Teaching Best Practices featuring: Jim Hardy, 2007 PGA Teacher of the Year Todd Sones, GOLF Magazine Top 100 Teacher Mike Davis, 2007 Southwest Section PGA Teacher of the Year
Friday – January 18
9:00am – 9:45 am	Golf in China Panel featuring: M r. Zhang Xiaoning, Vice Chairman and Secretary General of the China Golf Association Mr. Arthur Yeo, Spring City Golf & Lake Resort Rick Dudley, CEO and President, Octagon Worldwide
10:00am– 10:45am	Srixon presents top Srixon PGA Staff Professionals
11:00 – 12:00	PGA Merchandisers of Year Panel featuring: Douglas Steffen /07 Private Category Adam Carney /07 Public Category Dirk Willis /07 Resort Category Brad Braden /06 Public Category Michael Harmon /04 Private Category
12:15 am – 1:00pm	PGA Teaching Best Practices featuring: Dom DiJulia, 2007 Philadelphia Section PGA Teacher of the Year Joe Plecker, Jr., 2007 Middle Atlantic Section PGA Teacher of the Year Kevin Weeks, 2007 Illinois Section PGA Teacher of the Year
2:30am – 3:30pm	USGA Adjustable Club Head Symposium featuring: Moderator: Adam Barr Dick Rugge USGA John K. Solheim ( Ping ) Jeff Colton (Callaway) John Hoeflich (Nickent) Graeme Horwood, True Temper Ken Morton, Sr ., PGA Ed Mitchell, PGA
Saturday – January 19
10:00am – 11:00am	Employment Opportunities in Non-Traditional Roles featuring: Bob Reith, PGA - Golf Galaxy Mark Maley, PGA - Carnoustie Sportswear, VP Sales/Mktg. Mike Clinton, PGA - GolfTEC Harry Murley - ForeFront Golf, VP Sales Dick's Sporting Goods Represenative Darrell Bock, PGA - Executive Director, Colorado PGA David Kern, PGA – Callaway, Director of Sales Ron McPherson – Antigua, President
11:30am - 12:30pm	PGA Teaching Best Practices featuring: Suzy Whaley, 2007 Connecticut Section PGA Teacher of the Year Joe Sievers, Pacific Northwest Section PGA Teacher of the Year Charles Vandenburg, 2007 Michigan Section PGA Teacher of the Year